9609 Business November 2025 Question Paper 13

1 (a) Define the term market growth. [2]

(b) Explain one pricing method. [3]

2 (a) Define the term employee morale. [2]

(b) Explain one method of paying employees. [3]

3 (a) Define the term hostile takeover. [2]

(b) Explain one importance to a business of having objectives. [3]

4 Analyse one impact on a business of outsourcing. [5] Section B Answer one question only. EITHER

5 (a) Analyse two limitations for a business of sampling during market research. [8]

(b) Evaluate the view that new product development is the most important activity for the success of a toy manufacturer. [12] OR

6 (a) Analyse two uses of cost information for a business. [8]

(b) ‘A large bank loan is the most appropriate source of finance for the expansion of a furniture retailer.’

Evaluate this view. [12]